FRANCHISING IN ITALY, OVS INDUSTRY

OVS industry is waiting for you.

Opening an Oviesse store as a franchisee means being able to rely on the strength and fame of a leading men's, women's and children's clothing brand.

Oviesse places all its experience at your disposal and guarantees constant assistance with the starting up and running of the business.

Below you will find information and a list of all the requirements needed to open your own OVS industry store in Italy.

Info

For information on OVS industry franchises in Italy:

Dr.ssa Claudia Boni - Direction of Property Research and Development of the Coin Group

telephone: 041/2398202

fax: 041/2398517

email: franchising.oviesse@gruppocoin.it

Company Name

Oviesse Franchising S.p.A.

Description of the activity

Retail sale of clothing, accessories, lingerie and underwear, footwear and perfumery for men, women and children.

Store location

The best position is in historical towns, shopping streets in towns with a population of at least 35,000 - 40,000 and shopping centres.

Store dimensions

At least 250 sq. metres of sales space.

Investment

Approximately 500 Euro/sq. m + VAT to set up the store.

Duration of the contract

5 years.

Commercial management

Formulation of sales forecasts.

Planning of missions.

Monitoring of sales and checking of incoming stock levels.

Furnishings

The furnishings are designed exclusively for OVS industry and identify and differentiate the OVS industry store from other commercial organisations, guaranteeing effective displays and flexible operation.

Technical designs

The adaptations and layouts for each individual store are designed by the OVS industry Design Service.

Assistance

The company has specialised staff to continuously supply every store with the professional support and assistance necessary to optimise commercial performances. To this end, in addition to initial training, seminars are organised for the staff employed in the points of sale, followed by periodical intervention in the stores by the company managers.

Window and in-store displays

Information is regularly made available on line with regard to window displays, in-store display criteria and the best way to use all the Visual Communication material; in addition to this, advice is offered in the store by our Visual Merchandising staff.

Communication

Maximum benefit from the communicational and promotional impact on the national and local media. Promotional launch package. New creativity - more modern and involving to brighten up the point of sale, offer the very best service and devote maximum attention to the customer, with the use of printed materials and a renewed website.

Computerisation

An indispensable factor for the modern and profitable management of the business. The company supplies the hardware and software required to analyse sales and correctly manage stock.

Entry fee and royalties

Not required.

Guarantees

Required.

Previous experience in the sector

Preferable but not necessary.